Property is a Cornerstone of the Australian Economy

Property is a cornerstone of the Australian economy. Did you know it is the largest industry in the Australian economy in terms of GDP and it is the second largest employer in Australia behind the Health Care sector? Its development, construction and investment provides for over 1.1m full time jobs and over 1.5m flow on full-time jobs.

But over time, property development and investment has become a complex minefield of legislation, compliance, funding structures, investment vehicles, and analysis methods. However it never ceases to amaze how little knowledge is often applied by even those considered ‘experts’ in the industry; Investment decisions made with a distinct lack of qualified due diligence analysis; Development feasibility analysis that covers tangible but ignores all the intangible risks; and Construction procurement methodologies that continue to perpetuate a combative working relationship as the only way to do things because “That’s the way it’s always been done”.

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Prior to the GFC in 2008, property development and investment delivery methodology had remained largely untouched for decades. Since then the world of investment, development and construction has changed dramatically. No longer is the old way the right way and is in fact very far from being the best way. As players in this game of ‘Property’ it is important that we understand the changes, adapt our methods, and continually keep ourselves at the forefront of cutting edge analysis and investment methodologies, or we will find our properties and projects left behind to flounder in mediocrity with diminishing returns and lost value.

With over 30 years knowledge of and experience in the property industry, we have been extremely fortunate to have experienced and learnt from some of the best. Through finance, development, construction, and investment analysis we have seen the changes and have adapted and produced new and exciting delivery methodologies and analysis processes.

It is our goal to keep our clients ahead of the evolving property game through a growth in KNOWLEDGE, achieving best practice OUTCOMES, and by providing a platform for future growth through EMPOWERMENT.


John Rosel